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  • Services.

    Our aim is to remove the administrative burden from yacht owners to enable them to enjoy their yachts. Our professional services extend from yacht registration to providing a complete yacht management service through a dedicated point of contact.

    Yacht management

    Yachting is a passion. It is a pleasure to share that passion with the discerning owners and the capable crew who take pride in being part of our team. Maecenas tempus, tellus eget condimentum rhoncus, sem quam semper libero, sit amet adipiscing sem neque sed ipsum.

    Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo. Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aenean vulputate.

    Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo. Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aenean vulputate.

    Our aim

    Our Yacht Management aims to provide a comprehensive range of services in-house to maximise the Owner’s enjoyment of their yacht, minimise the risks and liabilities associated with yacht ownership, control the costs of yacht operations and protect the significant capital investment that a yacht represents

    Our aim is to provide superior Yacht Management to our clients through continuous development of our services.

    Yacht Management in its finer form is a unique blend of practical seagoing experience, financial acumen and sound commercial management. Using this combination we ensure the success of our clients.

    Our personnel

    Our personnel have demonstrated their value through performance and loyalty; two qualities which are highly appreciated and carefully nurtured. Professionalism and commitment with top quality service emphasizes the commitment of our staff both at sea and ashore.

    From the beginning, we recognized that quality of service to our clients and to our employees was the way to success.

    Operations management

    A luxury yacht operates in an exclusive and complex environment that is global in nature. Maecenas tempus, tellus eget condimentum rhoncus, sem quam semper libero, sit amet adipiscing sem neque sed ipsum.

    Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo. Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aenean vulputate.

    Our aim

    Our Yacht Management aims to provide a comprehensive range of services in-house to maximise the Owner’s enjoyment of their yacht, minimise the risks and liabilities associated with yacht ownership, control the costs of yacht operations and protect the significant capital investment that a yacht represents

    Our aim is to provide superior Yacht Management to our clients through continuous development of our services.

    Yacht Management in its finer form is a unique blend of practical seagoing experience, financial acumen and sound commercial management. Using this combination we ensure the success of our clients.

    Our services include

    • Arranging Dockage Around the World
    • Arranging Bunkering Services Around the World
    • Provisioning Assistance
    • Itinerary Planning
    • Local Shipping Agent Assistance
    • Port Information and Liaising
    • Parts and Spares Sourcing
    • Insurance Assistance
    • Guest and Crew Transportation and Travel Arrangements

    Safety and security

    The safety and security of the Owner, family and guests, crew and the valuable yacht are paramount.Maecenas tempus, tellus eget condimentum rhoncus, sem quam semper libero, sit amet adipiscing sem neque sed ipsum.

    Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo. Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aenean vulputate.

    ISM / ISPS (For commercial yachts over 500 gross tons)

    • Create, implement, and oversee a Safety Management System (SMS) tailored specifically to your vessel
    • Create, implement, and oversee a Ship’s Security Plan (SSP)
    • Provide a Designated Person Ashore (DPA) and Company Security Officer (CSO), as well as deputies, who are available 24 hours a day, seven days a week for any kind of situation that arises.
    • Preform audits and provide reports to ensure vessel is meeting all Flag and Class requirements as well as the company’s ISM and ISPS protocols.

    Safety Management for Yachts under 500 GT

    Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo. Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aenean vulputate.

    Financial management

    Knowledgeable and responsible shore based accounting contributes toward allowing the Captain and crew to do what they do best, which is running a fine yacht and meeting or exceeding the Owner’s expectations.Maecenas tempus, tellus eget condimentum rhoncus, sem quam semper libero, sit amet adipiscing sem neque sed ipsum.

    Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo. Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aenean vulputate.

    Weekly, Monthly and Annual Reporting

    Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo. Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aenean vulputate.

    Purchase order, Invoice Verification and Payment

    Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo. Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aenean vulputate.

    Bank Accounts

    Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo. Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aenean vulputate.

    Foreign Exchange Management

    Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo. Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aenean vulputate.

    Worldwide Petty Cash Transfers

    Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo. Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aenean vulputate.

    Crew Payroll

    Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo. Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aenean vulputate.

    Insurance

    Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo. Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aenean vulputate.

    Planned maintenance

    Planned maintenance is key to maintaining the vessel’s reliability and ultimate value.Maecenas tempus, tellus eget condimentum rhoncus, sem quam semper libero, sit amet adipiscing sem neque sed ipsum.

    Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo. Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aenean vulputate.

    Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo. Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aenean vulputate.

    Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo. Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aenean vulputate.

    Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo. Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aenean vulputate.

    Yacht Marketing

    Intelligent, targeted and high-impact superyacht marketing is the active catalyst that ensures your yacht stands out from the crowd and achieves a successful sale. As the world’s leading experts in yacht marketing, Yachtcharter Vietnam’s approach is proactive and international in scope, using both proven promotional tools as well as innovative techniques.

     

    HIGHLY EXPERIENCED TEAM

    The in-house marketing team at Yachtcharter Vietnam are specialists in luxury yacht marketing. With many years combined experience both in the industry and for other luxury brands they work closely with the brokers on each individual yacht to make sure that it is marketed effectively to the right audience. Based in Sai Gon with specialists in PR, events organisation and digital marketing they can create a highly-targeted strategy for your yacht.

     

    WEBSITE

     Your yacht will be advertised on the Yachtchater Vietnam website as soon as we receive the photography for the vessel. The Yachtchater Vietnam website features stunning large photos and videos of the yachts it offers for sale and is the highest ranked site on Google for keywords such as luxury yachts for sale, superyachts for sale and many more. The site attracts hundreds of thousands of visitors every year and is available on mobile devices too.

     

    DIGITAL YACHT MARKETING

    Within hours of the Central Agency agreement being signed we will develop personalised and targeted flyers which will be sent to potential buyers. Specialised flyers will also be sent out to the industry, ensuring the widest reach of potential buyers from around the world. Your yacht will also be advertised on numerous industry and specialised websites for yachts for sale to ensure maximum exposure. We also organise digital marketing campaigns on targeted sites, a highly effective and cost efficient way of reaching new audiences.

    yacht water sports
    yacht water sports

     

    YACHT SHOWS

    Central to our strategy is our strong presence at high-profile yachting events in established and new markets around the world. These events provide an excellent opportunity to exhibit your yacht to potential buyers first hand.

    Phu Quoc Sailing Routes
    Phu Quoc Sailing Routes

     

    LUXURY EVENTS

    In addition to yacht shows, we also regularly attend and host luxury events around the world. We work closely with our luxury brand partners to host a private event on board for their clients. We can also organise an exclusive event for clients from a private bank during a major sporting event. Each event is highly targeted to provide a smaller exclusive viewing of your yacht to high net worth individuals.

     

    YACHTING MAGAZINES

    Advertising and editorial play an important role in our promotion strategy. Advertising is most effective when planned around specific events and seasons and we will devise an advertising campaign to appear at the most effective times for your yacht. Selecting the most appropriate publications for your yacht is important and we only work with those that attract qualified buyers. Thanks to our close relationship with industry and luxury publications we are also able to organise editorial on your yacht and her unique features where relevant.

     

    IN-HOUSE PUBLICATIONS

    As well as industry and luxury publications Fraser also produces a number of inhouse publications every year which are mailed directly to our client database. The Yachtworld Vietnam magazine was one of the first in the industry and remains one of the most popular, delivering an eclectic mix of innovative, thought-provoking and compelling editorial that appeals to and reflects the elite, couture lifestyle that our clients enjoy. Each issue features a number of yachts for sale. The Superyacht Gallery is a more targeted publication featuring yachts for sale and is currently being redesigned and will be relaunched shortly.

     

    YACHT PHOTOGRAPHY

    Good photography is key to marketing your yacht effectively. If professional photos of the yacht do not exist, we can assist with a photoshoot of your yacht. The superyacht marketing team has worked with many leading photographers around the world and will ensure that we receive the best photos to promote the yacht and its facilities. These photos can then be used in brochures, electronic presentations, websites, advertising and at events around the world ensuring maximum visibility for your yacht.

    YACHT VIDEO

    Video is also becoming an increasingly useful tool to promote yachts, especially with the advancement of filming and production techniques allowing videos to be easily viewable online. Our team can organise a video shoot with an experienced superyacht videographer to create a short video which can be sent to prospective buyers and exhibited on our website.  Yachtchater Vietnam was also the first yachting company to use Augmented Reality in their advertising, allowing people to access yacht videos on their mobile devices directly from a picture in a printed ad or brochure.

    Contact us

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    Branding package

    BRANDING

    Our branding and creative team are experts at changing the game in the world of yachting. Relevance branding services focus on sparking the right conversation, and our team excels at building brand identities.

    At Relevance, we understand the yachting industry. Our clients deliver the highest level of luxury possible in yachting. The standards are high; the stakes higher. We work with brands to utilise their expertise and know-how to stand out in the yachting and luxury markets.

    We offer a full-service branding package to suit your specific requirements. From complete corporate rebrands to cutting-edge promotional materials, from graphic design services, such as logo design, to the conception and execution of bold advertising campaigns. Our creative experts allow companies to focus on what’s important – growing their business.

    • BUILDING BRANDS PEOPLE LOVE
    • DEDICATED CREATIVE DIRECTOR AND GRAPHIC DESIGNER ON EVERY
    • CREATIVE THINKING – PRACTICAL SOLUTIONS
    • GROWTH MINDSET
    • PROJECT
    • EXPLOSIVE CAMPAIGNS
    • BRAND STRATEGY CONSULTING
    • FULL GRAPHIC DESIGN SERVICES

     

     

    BRANDS OF THE FUTURE

    In the world of yachts over 50m, clients take time to convert and introduce themselves. Building a brand new superyacht at Feadship, for example, takes 4 years. Converting the client might take even more than this from the first contact to the signature. Exceptional branding throughout the entire process will ensure that the client never doubts your qualities, will contact you for your expertise and continue the discussions in the following months or years.

    With the rise of the younger generation, attracting them to yachting is crucial for the future of your business. relevance Yacht will make sure that your brand remains pristine and will attract a young audience guaranteeing your company prosperity for years to come, for your brand’s legacy.

    LUXURY BRAND FOCUS

    Part of a larger group, Relevance Yachts gains experience from a wide range of luxury brands, from the fashion world to helicopters and supercars. We will drive the innovations in the branding of these companies to the world of yachting and aim at always proposing you with new ideas.  Fro; large corporate rebrandings to smaller-scale campaigns, there is little Relevance hasn’t done already.

    BRAND CONSULTING

    Our creative director and talented graphic design team will work closely with you to define your voice and to identify where your brand wants to go and how to achieve that through the right corporate image:

    • Brand Mission & Strategy & Personality
    • Logo Design and Graphic Chart
    • Voice, tag lines and contents
    • IMC (Integrated Marketing Communications:
        • Marketing Templates
        • Email Signatures
        • Print & Banner Ads

     

    Yachting Content Marketing Agency

    Yachtcharter produces yachting content that gets companies noticed. We are a yacht content marketing agency and we pride ourselves on writing copy that engages customers for the crew agencies, shipyards, brokerages and yachting suppliers.

    Our content captivates new and existing clients by providing unique, valuable insights for the yachting industry. With sophisticated strategies supported by ongoing keyword research, we find out what your target market wants to read and we write it. We also understand that, as a yachting business, your company might need to stand out in more than just one language. That’s why we have a team of multilingual writers – fluent in everything from Russian to French – at your service. Whoever you want to engage, and whichever keywords you want to rank for, our content team can help.

    AWARD WINNING YACHT WRITERS & JOURNALISTS

    SEO OPTIMISED TO IMPROVE GOOGLE RANKINGS

    STRATEGIES THAT DISPLAY YOUR EXPERTISE

    ON-BRAND CONTENT, EVERYTIME

    BRANDED CONTENTS

    Our luxury content allows you to reach and enchant UHNWIs all over the world, building a loyal following of fans who identify with your brand. We write compelling stories about your company that will help you prove your strengths and stand head and shoulders above the crowd. Whether you need to create from-scratch copy for a new real estate website or take a pre-existing superyacht brochure to the next level, Relevance’s team of professional writers will give you a branded voice that resonates.

    More than just luxury objects, yachts are life-time projects. They are highly technical and encompass a range of processes and industry-specific terms that can’t be fluffed. That’s why we ensure that all of our writers have a comprehensive understanding of yachting, and will meet with your team to ensure our understanding perfectly matches that of your band.

    Our team is composed of seasoned travellers who spend their free time exploring new corners of the world. This stands them in perfect stead to create the inspirational lifestyle content that will have your clients booking charters and luxury holidays time and time again. From a global sailing circumnavigation to an indulgent superyacht vacation in the West Med, we’ll make sure your books are full of adoring repeat customers and exciting new UHNW enquiries.

    CRM & Marketing

    CRM & Marketing automation convert website visitors into customers

    WHAT IS THE POINT OF ATTRACTING UNKNOWN VISITORS TO YOUR WEBSITE?

    An integrated Marketing Automation Solution distinguishes returning visitors from new ones, identifying their interests and behavioural patterns on your website. This allows you to instantly segment leads, by identifying visitors with a genuine interest in your products and services. We specialise in helping luxury businesses implement marketing automation; companies who have an even greater need to understand each and every customer and provide a bespoke service.

    A Customer Relationship Management (CRM) is a platform for building valuable relationships with your website visitors and leads. In connecting with a Marketing Automation Solution, the CRM identifies visitors and turns them into contacts, managing sales activities and targeted marketing actions to make your sales team’s lives easier. Equipped with the best tools possible, they are free to concentrate on selling to qualified leads, ultimately increasing your bottom line.

    Relevance has an in-house team of senior CRM & Marketing Automation specialists, able to offer cutting-edge solutions for your business in full compliance with GDPR and CAN-SPAM.

    A certified HubSpot Partner, we offer CRM training, CRM & Marketing Automation integrations and content management services globally, covering solutions such as Salesforce, Microsoft Dynamics 365 & Click Dimensions, Automate.io, Pipedrive, Zoho, and Sugar CRM. With a range of yachting, real estate, luxury travel and fashion clients, we can design a bespoke solution to suit your business.

    • HUBSPOT SOLUTION PARTNER
    •  IN HOUSE, CERTIFIED SENIOR CONSULTANTS
    •  MARKETING AUTOMATION SPECIALISTS
    •  TAILOR MADE SOLUTIONS TO FIT YOUR SPECIFIC INDUSTRY
    •  INTEGRATION WITH YOUR EXISTING SYSTEMS
    •  IN-HOUSE AND ON-SITE TRAINING

    MARKETING AUTOMATION

    Forms, automated replies, personalizations, and chatbots all provide a more personal and tailored service to customers, quickly supplying valuable information to your website’s visitors.

    By optimising your website and directing visitors to the pages they are looking for, such as relevant products and services, it is now possible to identify specific leads from total traffic. This streamlines your sales pipeline, keeps customer data organized and searchable, and continuously fine-tunes your marketing.

    Inbound marketing is about creating valuable experiences that have a positive impact on your website visitors. The key to an effective inbound strategy lies in attracting prospects to your website through relevant and helpful content.  Once prospects are on the website, we will then help you engage them using conversational tools like forms, email, chat, and by promising continued value throughout the experience they have on your site.

    Inbound marketing means not needing to fight for potential customers’ attention. By creating content designed to meet the needs of your dream customers, you attract qualified prospects and build credibility for your business.

    Effective lead generation does not just happen. It is an intentional strategy that includes audience definition, persona identification, automation, a website’s behaviour flow and call-to-actions. Finally, it requires incorporating a company’s pre-existing intelligence, making this data an integral part of this process.

    Relevance has perfected the art of implementing lead generation for many luxury brands in several market niches, showing a clear Return on Investment (ROI).

    In luxury marketing, there is a lot of noise. Why? Many people love luxury but seldom can afford it. Our intelligence and state-of-the-art solutions allow us to break through the noise, targeting real buyers and their entourage.

    Social Media Management

    Social media is everywhere. It’s ubiquitous; a constant presence in people’s lives and a highly valuable marketing tool. With more and more of us extremely connected to the digital world, social media is crucial to the success of any business’ digital strategy. Even in the most exclusive of industries, social media usage has seen exponential growth – just look at the thousands of posts on Instagram featuring the latest #yachtlife photos, or the endless LinkedIn opinions on superyacht news.

    Social media platforms are your most immediate connection with your customers. With companies and brands now able to speak to their customers and audience directly, and in increasingly intelligent and creative ways, social media marketing is one of the most engaging forms of bringing new customers into the fold.

    With Yachtchaerter Vietnam’s years of expertise in community building, content creation and campaign planning, your social media channels will get attention for all the right reasons- and from all the right clientele. We work across all social media channels, including Instagram, Facebook, LinkedIn, Twitter and Snapchat, for a range of luxury motor and sailing yacht brands.

    We are Yachtchaerter Vietnam. We are your social media agency.

    • CUTTING EDGE SOFTWARE
    • FULL CONTENT TEAM
    • CREATIVE CAMPAIGN PLANNING
    • INFLUENCER NETWORK FOR HNWI TARGETING
    • CLEAR SIGN OFF PROCESSES
    • COMMUNITY MANAGEMENT EXPERTISE

    YOUR COMMUNITY IN SAFE HANDS

    Building a social media community can be hard work, but with your brand in our capable hands, we will create a social presence that gets people excited. Our social media management approach will determine the when, how, what and why of your social media channels, curating the perfect feed to delight your fans and entice new yachting followers. We will build your community through a wide variety of tactics and expertise, creating the digital shopfront you need on every key social media platform.

    CREATIVITY AND INSPIRATION

    Your social media is more than simply posting a tweet a day. It requires creative thinking, innovative campaign planning and true inspiration. Our team of digital experts, account managers and content creators will take your brand and elevate it through the use of photography, video, text, interactivity and advanced use of social media channel functionality. Pulling these techniques together, our campaigns will deliver engaging content and results for your brand.

    If your brand needs elevating above the pack, look no further than Relevance Yacht’s network of influencers, handpicked from the world of luxury yachting social media to represent your brand. Whether you want to get an influencer to attend your key superyacht launches, experience what your brand has to offer or simply endorse your name, we have the connections to get you in front of millions. As a social media agency for luxury brands, we will match you with the very best people to give your social media presence glamour and worldwide reach.

    Yacht Photography & Video

    YACHT PHOTOGRAPHY & VIDEO LET US FILM YOU WORTH A THOUSAND WORDS

    MOVING PICTURE

    With the rising importance of quality multimedia content across all industries, Yachtchaerter Vietnam is excited to introduce our end-to-end Yacht photography, Video Production and Marketing Service. From pre-production to distribution, our experienced multimedia team can create dynamic, relevant and professional video content all under one roof.

    The Yachtchaerter Vietnam video development team will work alongside our account managers, content managers and SEO and branding teams to tailor the perfect content plan for you and your business. From creating powerful yacht marketing videos for yacht brokerage and yacht charter firms to exclusive event coverage of your company’s special event, the Relevance video production and marketing team are ready to take on any challenge.

    Once your video is shot, edited and ready to go, our marketing and SEO team will ensure that your compelling yacht stories are shown to the right people, in the right places at the right time – tracking and testing everything as we go.

    • END-TO-END VIDEO PRODUCTION
    •  SHORT & FEATURE FILMS
    •  EDITING FOR SOCIAL MEDIA & YOUTUBE
    •  FLEET OF DRONES
    •  UK & INTERNATIONAL FILMING
    •  SPECIALIST IN LUXURY
    •  LATEST TECHNOLOGY & EQUIPMENT
    •  CERTIFIED DIGITAL MARKETING TEAM

    YACHT VIDEO

    Our videos include aerial – underwater – walkthrough – lifestyle. We worked with partners around the world to make sure you always have the best service. Our team has been involved with 50+ Superyacht shootings and most of the world’s most famous photographers. We can also provide solutions for more independent content producers that come at a more affordable rate, yet remaining of the highest quality

    Starting Price: €5,000 + Expense

    YACHT PHOTOGRAPHY

    A yacht purchase or charter is a very emotional decision, where photography plays a certainly major role. The wow factor a prospect gets when seeing a yacht for the first time on a screen or in print is one of the most important moments in the sales process as it will determine if the negotiation only happens. Our photographers have worked with hundreds of yachts, from aerial shooting with helicopters or drones, interior photography and lifestyle capture as well as underwater scenes, more than popular for the fishing yachts. Yachtchaerter Vietnam can provide you with high-end imagery whether for charter, sale or your corporate image.

    Starting Price: €2,000 + Expenses

    LITE BITES

    Once a photoshoot is done you will receive all the raw contents, as well as a selection of edited photos and videos. The lite bites will consist of a series of 10 – 15 seconds video that our team will edit in addition to the first contents. The perfect way to spice up your Social Media Page! These 0-15 second short video teasers were developed by our social media experts as an alternative to imagery to increase brand/product awareness, keep followers engaged and wake your Social Media pages up.

    Webmaster

    SECURITY WITH A SMILE WEBMASTER SERVICES24/HOUR SUPPORT

    WEBMASTER WITH RELEVANCE

    Here at Yachtcharter Vietnam, we are dedicated to creating, maintaining and innovating our client’s digital presence: we know just how to look after your yachting website. Our webmaster team are always surrounded by servers, machines, alerts and plenty of coffee – always on demand to answer the needs of our clients and their businesses. Most importantly, the Yachtcharter Vietnam webmaster team are there to ensure every yachting website in our extensive portfolio runs efficiently, effectively and at its utmost potential.

    When it comes to yachts and ultra-high value assets, total security and privacy are essential. As one of the leading full-service luxury digital marketing agencies, we fully understand the complexities that come with this. Our team are a dedicated website management partner who will protect your interests online. We treat your yachting website like our own and will warn you of anything untoward affecting your health or performance. Our developers are dynamic, reactive, and use cutting-edge software to keep your assets safe and secure.

    AROUND THE CLOCK ALERTS

    IMMEDIATE RESPONSE TIME

    TICKETING SYSTEMS

    SUPPORT THAT SPEAKS YOUR LANGUAGE

    OFFICES THROUGHOUT EUROPE & USA

    CHOICE OF HOSTING & SERVERS

    SERVER ADMINISTRATION

    DOMAIN MANAGEMENT

    COMPLETE WEBMASTER SERVICE UNDER ONE ROOF

    Yachtcharter Vietnam is a multi-disciplinary company offering website management, and webmaster services. We can assist your IT team, or work as your IT team, for the following website management and webmaster services:

    Website hosting, Server administration, Website up-time Monitoring, Domain management, Domain names, URL re-writing, Website speed, Tracking & warnings, FTP, SSL for, Ecommerce, Cross browser compatibility, Content Management Systems, Sandbox testing, CSS, XHTML, HTML, HTML5, PHP, Javascript, Website design, Website redesign, SEO, Social media management, Development, Multi languages, Joomla, WordPress, Drupal

    vibe boat club party catamaran
    vibe boat club party catamaran

    DON’T BE TIED DOWN – WE WILL MAKE YOU HAPPY

    Relevance Yacht looks after your website assets to take away any stress. Our professional and friendly webmasters provide reliable and durable website management services for businesses, and they love doing their job! Our website team provides server and website hosting and monitoring services and are happy to make any changes you need to your website, blog or social media pages.

    You are also free to break our contract whenever you want, and you will leave with all your website codes, website names, and website design intact – guaranteed. However, with our team always available to take your call and offer expert website management advice, we don’t think you’ll need to. Don’t feel you have to stay with an unreliable webmaster elsewhere; just call us and we will make the change happen.

    KEEPING WATCH ON YOUR ASSETS

    We are renowned in the yachting industry for our response rate. We feel it is exemplarily. If you have a problem you can call us 9-7 on weekdays, but we are sure to be there first. All the websites that we manage are tracked using specialist software and our team is alerted to any problems with website up-time, hosting, e-mails within 1 minute. Any issues get prioritized immediately.

    Website monitoring services include:

    Monitoring every minute

    Alerts by SMS, Twitter and e-mail

    Unlimited international SMS and e-mail notifications

    Alert & re-start

    Cancel contract at any time

    WOW – This is the Best Theme I have ever seen.

    “Excellent - you found the right boat in the right place at the right time, and managed to change the dates for our convenience - brilliant!”

    - Văn hải